Monday, 5 January 2015

The Designer- Your Partner in Business

Ahh, 2015. A brand new year and the feeling of a fresh start for business owners everywhere. What are your goals for your business this year? To network more? More advertising? Improve your search engine rankings to improve your online visibility? Set up an online store?

Julia McBurney Designs offers an entire range of services from general graphic design to marketing, advertising plans and website services. We are your one stop marketing shop for your Muskoka business- Big or small. I want to educate business owners on the importance of partnering up with a designer and how it can help them save time and money.

Unified Brand Image

Is your business being portrayed in a way that will attract your target audience?

Using a graphic designer will help advertise your business in the best light possible, creating a message behind the designs to ultimately capture your target audience. The marketing material designers can create is endless, and begins with a simple idea. Flyers, brochures, packaging and advertisements are typical examples, but why not create something new and unique to capture your customers attention? Working one on one with a designer will allow them to use their creative talents and come up with something no one else is offering! They are experts at creating the perfect page layout, avoiding clutter and creating the perfect 'urge to action' to entice an action from your customers. The best part, it's totally affordable.

Ultimately, these designers will save you time, improving productivity, allowing you to focus on key areas within your business. Further, a designer will ensure your brand looks and feels consistent. Does your branding have a cohesive style from brochure to businesscard to social media to website? If not, maybe it's time to contact a local designer for a rebrand! Remember the way you portray your business to the public will determine how you are perceived by your target audience.

Advertising & Marketing

Are you attracting your customers attention?

We understand the importance of advertising. We offer several options for advertising and marketing. Do you have an advertising budget? We can put together an advertising plan for local cost effective advertising that will fit within your budget. We can also work with you to come up with a unique direct mail piece or perhaps an e-newsletter to capture your audience in a more cost effective way. We also understand that advertising is expensive. However, if your going to be putting big money into a glossy newspaper advertisement, we will ensure you are getting the most bang for your buck by designing an ad that is compelling and appeals to your target.

Website & Social Media 

Is your web presence accurately reflecting your brand while offering a positive user experience?

Having a web presence for your business has become a staple, but is your website doing your business any justice? Does the look and feel reflect your brand? Does the website have missing pages or inaccurate content that may confuse your users? If so, it's time for a website make-over or you may be losing out on precious business. If you have any issues with your website, we build complete (responsive) websites from the ground up and our extensive process will ensure we meet your needs to deliver a quality product that will appeal to the needs and wants of your customers. 

A lot of business owners don't have time to maintain their website or social media accounts. We can assist and take on as much or as little of the project that would be of assistance to you. We take care of projects of all shapes and sizes from revitalizing new display and cover photos on facebook, to blogging, to general website content maintenance. 

Saving You Time

Focus on other business operations and leave the design and web stuff to us.

Between business marketing and website maintenance, this can take up a significant amount of time, but is absolutely crucial to the success of a business. Let us take a load off your mind and a little off your plate. We offer big results for a reasonable price. Contact today for a free consultation or to request a quote.

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